Hotel Empanada

This advertisement for a Barcelona snack bar franchise contains an image of a local landmark building by the late Ricardo … More

Fake Architecture News?

A few weeks ago, I received a curious e-mail from someone representing “a digital marketing agency currently working with a … More

Here’s yet another advertisement that features the Barcelona Pavilion. This one isn’t a print ad for a famous German brand … More

[English text follows below] Ya sabemos que hoy en día está muy de moda llamar ‘inteligente’ o ‘smart’ a todo … More

This is a screengrab of what appeared on my laptop recently when I downloaded a New York Times article titled “What You … More

[Originally published in Mark Magazine #51] We’ve all heard of ‘selfies’. What about ‘groupies’? During the opening of the 14th … More

Rambla de Canaletes, Barcelona. 8:30 AM. The morning light is shining through the window openings of a façade that has been … More

Ever wondered why luxury products are advertised so heavily in mass-circulation media, even though the market for such products is … More