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Criticalista

Rafael Gómez-Moriana's architecture blog

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Tag: branding

Canadà Park: Barcelona’s Maple Leaf Themed Suburb

As an architect who is blessed with having double citizenship–Spanish as well as Canadian– I was quite amused, while on … More

Barcelona, branding, Canada, Catalonia, cultural hybridity, landscape, suburbia, urbanization

Fake Architecture News?

A few weeks ago, I received a curious e-mail from someone representing “a digital marketing agency currently working with a … More

advertising, architecture, blogosphere, branding, fake news, media, sponsored content

La crítica arquitectónica y la imagen del arquitecto / Architectural Criticism and the Public Image of the Architect

[English text follows below] [una versión previa de este texto ha sido presentada en un simposio de la ETSAB y publicada … More

architects, branding, celebrity, criticism, fame, history, magazines, media, Palimpsesto journal, photography, public image, theory

The Barcelona Brand

Barcelona is the sixth most powerful urban brand in the world, according to a report published today in The Guardian, … More

Barcelona, branding, corruption, greenwashing

Everything is Art

ARCO art fair, Madrid. In September 2012, the fiscally and socially retrograde People’s Party governing Spain raised the value-added tax on … More

architecture, art, branding, gallery, retail

Power, Corruption and Architecture

Transparency International released its annual report some weeks ago, and this year’s corruption perception index, which ranks 177 countries from least to most … More

architecture, branding, building industry, construction, corruption, crap, politics, Spain, spectacle, theory, tourism, urbanism, urbanization

Pseudo-Choice

Potato chips, or crisps, come in a fantastic panoply of artificial flavors. BBQ, Ketchup, or “regular” are standards the world … More

branding, facadism, merchandizing, packaging, politics

Not So Different

“Spain is Different” was a tourism campaign slogan coined in the mid-1960s by dictator Francisco Franco’s Ministry of Information and Tourism (!), … More

Apple, branding, Manuel Fraga, politics

BMW Welter

Luxury automobiles are fetish items par excellence. The advertising, branding and merchandising of this kind of consumer good is designed … More

automobile, branding, Coop Himmelb(l)au, Munich, museum, spectacle

Welcome to the Hotel Barcelona

In case anyone hasn’t noticed, Barcelona is in the tail-end of a hotel construction boom. And Barcelona being “Barceloooooonaaaaaa” means, … More

Barcelona, branding, highrise, hotel, leisure, popular culture, total design, tourism

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Criticalista collects Rafael Gomez-Moriana's writings on architecture and the built environment. All photographs by the author unless indicated otherwise.

©2014 Rafael Gomez-Moriana. This work is licensed under a Creative Commons Attribution 4.0 International License.

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